Design a Niche For You to Win
They say “the riches are in the niches” and it’s true.
I’ve worked with hundreds of companies and experts on their brand over the past 12 years, and one of the most important decisions they needed to make was:
Who do they serve?
What problem do they solve?
How will they uniquely solve it?
This is actually the foundational pillars to a niche strategy. This 9 lesson masterclass will help you design your profitable niche in a step-by-step fashion and guide you from a psychological and practical approach.
You don’t have a niche and it’s costing you lots of money
You’re not known for a specific industry or solving a specific problem
You have to constantly justify your price for your expertise
People are not seeking you out (because you’re not seen as the best at “X”)
You’re scared of what you would lose if you actually committed to a niche
In this masterclass, you’ll get:
📗 A step-by-step workbook to get you to your profitable niche
🧠 A psychological approach to help you make the critical decisions
🙋🏽♂️ How to figure out your ideal customer segment
😫 How to identify the most painful problems to solve
💪🏽 How to surface your passionate super power
✅ Real examples and breakdowns of niche statements
🤖 2x AI-powered bots to help you with your niche statement and bioline
You are free to enroll
What my students say…
Hey there! I’m Howie Chan 👋🏽
I’m the founder of the Behavioring Company. Through our newsletter, podcast, YouTube channel, courses and cohort program, we help you influence behavior to drive business results.