master the hidden forces of influence and attraction to make more, work less, and live a life you can’t wait to wake up to.

Hosted by Howie Chan, a strategist with over a decade of experience helping companies and individuals establish authority, build brand, and grow their business. This podcast brings you a mix of solo insights and in-depth interviews - hear from those who have harnessed these powerful forces as they build their empire and from experts who have studied them extensively. This is the mentor I wish I had when I first left the corporate world in pursuit of my version of legendary.

howie chan 8/5/25 howie chan 8/5/25

Influence: How Persuasion Can Lead to Happiness and the Three Must Haves to Influence Without Manipulation with Legend Brian Ahearn

In this episode of the Legend Effect Podcast, host Howie Chan interviews Brian Ahearn, one of only a dozen people in the world certified to teach Dr. Robert Cialdini's method, and who has trained thousands of professionals on how to ethically move people to action.

howie chan 7/29/25 howie chan 7/29/25

Influence: The BEHAVIORAL SCIENCE Secrets to Higher Profits, More Yeses, and Bulletproof Goals with Legend Melina Palmer

In this episode of the Legend Effect Podcast, host Howie Chan interviews Melina Palmer, the founder of The Brainy Business and the translator between brain science and business strategy. They delve into how behavioral science can make you more influential in business and beyond.

howie chan 6/10/25 howie chan 6/10/25

Buyer Psychology: Game-Changing Concepts to Build AUTHORITY and Get People to Buy What You Sell

In this episode of the Legend Effect Podcast, host Howie Chan interviews Katelyn Bourgoin, the buyer psychologist, creator of the acclaimed Why We Buy newsletter, who has built an audience of 280,000 marketing geeks around the world.

howie chan 5/13/25 howie chan 5/13/25

Influence: The INFLUENCE Equation That is Proven to Work When Evidence and Economics Fail

In this episode of the Legend Effect Podcast, host Howie Chan interviews Steve Martin, an expert on influence and persuasion and the CEO of Influence At Work, who learned and closely collaborated with the godfather of persuasion, Dr. Robert Cialdini.

howie chan 3/25/25 howie chan 3/25/25

Influencing Behavior: Your Audience Is Playing a STATUS GAME. Will You Help Them WIN or Continue MISSING the Mark? [SOLO SESH]

In this solo episode, Howie delves into why status is the hidden force behind decision-making and one of the biggest mistakes businesses and individuals make: misreading their audience's status game.

howie chan 1/14/25 howie chan 1/14/25

Communication Skills: Learn the TRUTH Behind the Lies You Have Been Told About Body Language

In this episode of the Legend Effect Podcast, host Howie Chan interviews Blake Eastman, former professional poker player and the founder of the Nonverbal Group, a behavioral research and education company teaching people to better communicate and thrive in social interactions.