The Psychology of People Who Make Money on LinkedIn
Most people think LinkedIn success comes down to knowing the algorithm. Howie Chan disagrees. After being named the number one creator worldwide for branding and positioning on LinkedIn in 2024, he's found that the people who consistently win on the platform aren't the ones with the best tactics, they're the ones who understand human psychology.
In this solo episode, Howie breaks down the five psychological beliefs shared by the most successful people on LinkedIn. Drawing on research from Princeton's Oppenheimer and frameworks from Clayton Christensen, he shows why opportunities are created in the mind long before they show up in your inbox.
You'll learn why simplicity increases perceived competence, why sameness makes you invisible, and why the real driver of opportunity is being remembered, not being the loudest.
Chapters:
00:01:26 LinkedIn Is More Than a Social Platform
00:04:27 Trait 1: Get Clear on What You Want
00:05:27 Trait 2: Clarity Over Cleverness
00:06:55 Trait 3: Different Beats Better
00:08:44 Trait 4: Opportunities Are Social
00:09:25 Trait 5: Own a Specific Problem
What’s Your Influence Style Profile? What do you do when you need someone to do something?
This quiz will help you discover what is your most natural influence style, so you can use that strength more effectively (and know your blind spots.)
→ https://www.influencestylequiz.com/
Join 1,025+ leaders who've already uncovered what their style is.
The Influence Anyone Podcast
The #1 podcast on applied influence psychology. Each episode, Howie Chan, a veteran brand and behavior strategist sits down with world experts and practitioners to uncover the hidden psychology that helps you influence yourself (mastering your mindset, habits, and decisions) and get buy-in from others (your team, clients, and audiences.) Together, we turn science into playbooks you can apply to lead, persuade, and create extraordinary success.
New episodes weekly. Subscribe and start influencing with intention.
